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What if Dario Amodei Is Right?

How Soon Can AI Unlock Millions of Video Advertisers for Meta?

Over the past year, Meta’s astonishing success in replicating TikTok with Reels, effectively returning ad measurement/targeting to pre-IDFA/ATT performance levels and a sharp focus on headcount efficiency has led to a near tripling of its shares. At the same time, Meta has leaned hard into Generative AI, even as it continues to invest far more than…

What is LightShed Hearing about Paramount and National Amusements?

Legacy media companies are all facing increasingly stiff headwinds as their linear TV assets collapse and they are forced to scale back nascent streaming platforms that continue to bleed billions each year. When businesses run out of growth, they turn to cost-cutting and M&A. Unfortunately for legacy media, investors have mercilessly penalized companies that have combined linear…

Stone Cold Stunner: The Future of Live Scripted Entertainment Will Be Streamed

TKO investors entered 2024 with a lot of trepidation about media rights, which has reflected in the company’s stock price.  There was no obvious licensor of domestic Raw rights, while the international rights marketplace has been a question mark.  We arrived at our incorrect prediction for WBD to take the domestic Raw rights by process…

Ten Questions for Netflix’s Q4 2023 Earnings Tonight

Here are our ten key questions for Netflix management on Tuesday’s Q4 2023 earnings discussion (our Q3 2023 questions can be found here). Note: Netflix is no longer utilizing a sell-side analyst to moderate Q&A, shifting instead to questions submitted by analysts through an online form.  1) Does WWE Signal Greater Interest in Sports Content? Netflix has repeatedly…

LightShed’s Top 24 TMT Predictions and Events to Watch for in 2024 #Top24for24

Happy New Year. We are kicking off LightShed’s TMT coverage in the new year by laying out our top predictions and events to watch for in 2024 – what we call our #Top24for24. To see what we got right and wrong in last year’s Top 23 list for 2023, click here.  We also discussed those predictions at length in…

LightShed’s Rich Greenfield Interviewed by Puck News’ Matthew Belloni on The Town Podcast December 2023

Following Wednesday’s report (link) that Warner Bros. Discovery and Paramount engaged in merger talks, Puck News’ Matt Belloni interviewed LightShed’s Rich Greenfield. The discussion included why legacy media mergers will likely destroy value, why Paramount is unlikely to be sold prior to completing major carriage renegotiations in the next six months, our prescriptions for subscale…

LightShed’s Prescription for Comcast, Disney, Paramount and WBD Streaming Services

In the early-mid 2010’s, we hammered legacy media companies repeatedly for not embracing streaming. We gave up by 2018, coming to the realization that these companies were simply not equipped to compete in the streaming wars — see the quote below from our Oct 2018, We Were Wrong: Resistance Is Futile — 4 Reasons Why Legacy…